Hamilton’s on Ogletree. Auburn, AL

BREAKING NEWS: Mixed Links will be moving to our community soon! Get your free membership here to join us now before we make the switch. But for now, you can still get the most helpful articles, posts, and tips for nonprofit marketers from the last week or so right here. This week we have AI platforms and policies, social media engagement benchmarks for nonprofits, blog post ideas, bizsplaining, and more.

It’s time for Mixed Links…

Here are 89 Power Words that Will Help Your Marketing Copy Stand Out.

Looking for social media engagement benchmarks? Hootsuite has them.

TikTok’s Exploring a New Partnership With Google to Help Drive More Search Traffic

Facebook Will Now Allow Users to Create Multiple Profiles to Explore Different Interests.

In AI news, Seth Godin talks about ChatGPT for you.

Hubspot has the 19 Best AI Platforms for Marketers and Marketing Analysts in 2023.

And Sprout Social tells you how to craft an effective AI use policy for marketing.

Read This Post If You Want Your Most Successful GivingTuesday (That’s the actual title of the post. I make no such promises)

Not sure what to blog about? Check out 52 Types of Blog Posts that Are Proven to Work.

And finally, tips and tricks for dealing with bizsplaining trolls who think nonprofits are inferior to for-profits.

Catch Up on Our Content from This Week…

• Nonprofit Social Media and Newsletter Ideas for October 2023
• Nonprofit Storytellers Bills of Rights

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

October 5: The Insights and Impact Hiding in Your Nonprofit’s Email List: A Beginner’s Guide to Zero-Party Data

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Learn how you can tap into the potential of your zero-party data.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

October 10: Jump Starter: Making the Case to Grow Your Communications Team

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Workshop] Learn how to make the case for why, how, and when your communications team should grow. 

Registration for this workshop requires an All-Access Pass.

Learn More And Register

October 19: Nonprofit Rapid Response with Ease: Navigating Critical Moments with Strategic Clarity

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Learn how to approach rapid response communications proactively and effectively.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

November 2: The Seven Styles of Nonprofit Writing Master Class

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[Three-Hour Workshop] Learn how to master the seven distinct types of copywriting during this interactive and engaging training opportunity.

Registration for this workshop is $249 or FREE with an All-Access Pass.

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – September 29, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

Zazu Gastropub. Opelika, AL

Happy Friday, Friends! I am here with the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have the most effective social media content, a Giving Tuesday guide, tips for better blog posts, social media updates, and more.

It’s time for Mixed Links…

Planning a website rebuild? Launch Your New Nonprofit Website on Time and Under Budget [VIDEO]

Find out How to Be a Better Planner: Avoid the Planning Fallacy.

Instagram Rolls out the ‘Following’ Filter in the Reels Tab!

Elon Musk Says X Users Are Posting Fewer Posts Per Day Than People Had Been Tweeting

Meta has put together an overview of essential carousel ads tips.

Here is an infographic with The 4 Most Effective Types of Content to Share on Social Media.

Google’s Bard can now connect to your Google apps and services.

It’s the time again Download the #GivingTuesday Ultimate Guide

For blogging tips, see 9 Captivating Content Ideas to Enhance Your Nonprofit Blog

And finally 7 Powerful Ways to End Your Next Blog Post. (This would have worked better had this been the end of my blog post)

Catch Up on Our Content from This Week

• Advanced Email Engagement for Nonprofits: Use Zero-Party Data
• Nonprofit Email Deliverability Is Pretty Bad: Here Are 10 Steps to Help

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

Learn More And Register

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – September 22, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

It’s time for Mixed Links…

Hootsuite released the 2023 Social Media Career Report, an in-depth look at salaries, career progression, and mental health in social media marketing.

No puppies or cute kids? Here are 3 Ways To Stand Out on Social Media When Your Industry Is “Boring.”

Looking to drive donation via email this holiday season? Use The Email Marketer’s Peak Sales Season Prep Guide to help.

In what should be a surprise to no one, X is Reportedly Throttling Links to Certain Publications.

Meta is now showing a carousel of suggested Threads on Instagram to bump up engagement.

Mashable thinks It’s time for MySpace to make a comeback. ¯\_(ツ)_/¯

Here are 21 Brand Style Guide Examples for Visual Inspiration.

Find out How Colors Affect Conversion Rate.

Cheryl Strauss Einhorn shares an excerpt from Problem Solver: Maximizing Your Strengths to Make Better Decisions on how we make decisions.

You may already know this unfortunately, but Many Nonprofit Employees Don’t Make a Thriving Wage — And It Can Harm Others

And finally, Vu Le thinks you are as vital and invisible as air: An appreciation of nonprofit professionals

Catch Up on Our Content from This Week

• How to Write Better Instagram Captions: 10 Quick Tips
• Nonprofits Thriving on Threads (and How You Can Too)

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

Learn More And Register

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The post Mixed Links: News and Tips for Nonprofit Marketers – September 15, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

Homecoming. Disney Springs, FL

Why do short work weeks always feel longer? Anyway, no time to dwell on that as we have the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have a new directory of nonprofit consultants of color, how to avoid a shadowban on Instagram, lots of website and SEO tips, and more.

It’s time for Mixed Links…

TakeTwo Launches Constellation, the first national directory of nonprofit consultants of color.

Mike Sayenko shares 22 User Experience Design Principles for Websites.

And for more on websites, find out How to Keep Up With Nonprofit Website Maintenance [Checklist].

And Every Useful Navigation Menu Does These 7 Things Really Well.

Seeing decreased reach or lower engagement on Instagram? Later answers the question Does Instagram Shadowban Accounts?

Google is testing a new snippet feature in search results called “mentioned in” showing users a carousel of reputable websites related to their search.

In other SEO news, learn Which Types of Content to Lean into Ahead of Google’s SGE — and What to Avoid.

And How to Get More Search Engine Traffic With Internal Linking.

Threads Launches Initial Test of Keyword Search.

Burned out from running your org’s social media accounts? L.L.Bean’s social team went off the grid: Here’s how you can do it, too.

Here are the Top 5 Things Your Boss Is Worried About according to NonProfit PRO.

And finally Seth Godin talks about the empathy of useful feedback.

Catch Up on Our Content from This Week…

• Make Your Nonprofit Website Even More Human
• Get Your Email List Ready for Year-End Fundraising NOW

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

Learn More And Register

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – September 8, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

Toups Meatery. New Orleans, LA

Welcome to September! Let’s kick it off with the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have Instagram Reels news, storytelling techniques, social media post ideas, and more

It’s time for Mixed Links…

Here are Five Steps to More Creative Marketing.

Find out how strategic planning helps answer the difficult questions.

Let’s talk about Nonprofit Storytelling Techniques: 4 Inspiring Examples.

AI results still not quite right for you? Try these 12 ChatGPT Tone Modifiers to Improve Your AI-Generated Content.

Have a podcast? Spotify will let podcasters customize their show page to bring in new listeners.

Meta Launches New FACET Dataset to Address Cultural Bias in AI Tools

Can Threads Still Capitalize on Early Interest?

Instagram Testing 10-Minute Reels For Long-Form Video Content.

Stuck for what to talk about on your social channels? Here are 21 Social Media Post Ideas.

Or maybe try some of these 60 Facebook Questions to Engage Your Audience.

Thinking of running a campaign for Halloween or Thanksgiving, etc? See 5 Tips for Planning A Fundraising Campaign Around a Holiday.

And finally Vu Le says, Nonprofit professionals, we need to be louder and more vocal, and possibly more obnoxious.

Catch Up on Our Content from This Week…

• 6 Messaging Options for Email Re-Engagement Campaigns

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

September 7: SEO Content Strategy for Nonprofit Success

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Learn how to craft compelling content for your community and search engines.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

September 19: Stepping Up Your Instagram Content Strategy

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Are you interested in using Instagram more strategically? Let’s talk content strategy for your Instagram Feed, Stories, and Reels.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

October 5: The Insights and Impact Hiding in Your Nonprofit’s Email List: A Beginner’s Guide to Zero-Party Data

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Learn how you can tap into the potential of your zero-party data.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – September 1, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

Taste. Montgomery, AL

Welcome to Fridays on the Nonprofit Marketing Guide Blog when I share the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. This week we have Threads on the desktop, online donation page help, content creation tools, the cost of speaking up, and more.

It’s time for Mixed Links…

Mashable let us know Threads is now available on desktop for some users. How to try it. (I did not have it when this article came out a couple days ago, but I do now)

Still working at home? Remote Work Isn’t New, But It Brings a New Challenge for Marketers.

Nonprofit Tech for Good talks about Unlocking Digital Giving: 7 Essential Steps to Accept Donations Online.

If you are still using the social media channel formally known as Twitter, you should know X is Changing How Link Previews are Presented In-Stream, Which Could Impact Your Posting Strategy.

Here are the 18 best content creation tools that will make creating content a breeze.

Need to up your bio game? Check out 27 of the Best Professional Bio Examples We’ve Ever Seen [+ Templates].

Meta Shares Key Best Practices for Facebook and Instagram Ad Campaigns.

If you aren’t getting the responses your like on your landing pages, see this Beginner’s Guide to Conversion Optimization.

And finally Seth Godin says “For many, the imagined cost of speaking up is almost always higher than the actual cost.”

Catch Up on Our Content from This Week…

• Nonprofit Email Metrics: Three Strategic Choices in 2023
• Nonprofit Social Media and Newsletter Ideas for September 2023

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

September 7: SEO Content Strategy for Nonprofit Success

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Learn how to craft compelling content for your community and search engines.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

September 19: Stepping Up Your Instagram Content Strategy

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Are you interested in using Instagram more strategically? Let’s talk content strategy for your Instagram Feed, Stories, and Reels.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

October 5: The Insights and Impact Hiding in Your Nonprofit’s Email List: A Beginner’s Guide to Zero-Party Data

1:00 pm ET | 12:00 pm CT | 11:00 am MT | 10:00 am PT

[60-Minute Webinar] Learn how you can tap into the potential of your zero-party data.

Registration for this webinar is $99 or FREE with an All-Access Pass.

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – August 25, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

Cheesecake Factory. Birmingham, AL

Another Friday afternoon, another round of Mixed Links! New to mixed links? Well, it’s only the most helpful articles, posts, and tips for nonprofit marketers from the last week or so. For example, this week we have a ChatGPT cheat sheet, why “get the money at all costs” is not a great mantra, combining copy and design to get results, tools to prioritize your work and more.

It’s time for Mixed Links…

Hootsuite has opened their Social Trends 2024 Survey. Your input will help shape our Social Media Trends 2024 report which we refer to a lot in our training.

Robert Rose from Content Marketing Institute encourages us to Revolutionize Content Creation by Overcoming These Antiquated Beliefs.

Want to get in on YouTube Shorts? Learn How to Quickly Create Quality YouTube Shorts.

Make the best of AI with this ChatGPT Cheat Sheet [Infographic].

Be aware of The Negative Impact of Performance Measurement at your nonprofit.

Instagram Announces That Its Testing Audio Clips for Notes in the App

Find out How to Combine Copy and Design for Optimal Results.

Vu Le says we need to restore romance in nonprofit and philanthropy! (No, not that kind of romance).

And finally, Lifehack shares the 7 Best Tools for Prioritizing Work.

Catch Up on Our Content from This Week…

• 3 SEO Trends for Nonprofits to Consider in 2023
• Tips for Sharing Curated Content (the Good Stuff You Find)

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – August 18, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

It’s time for Mixed Links…

Social Media Examiner has some Instagram Updates Marketers Need to Know.

For those of you still there, X Updates Brand Assets, So You Can Replace the Twitter Bird in Your Displays.

Meta Continues to Add More Threads Features as App Growth Slows.

For more on Threads, find out How Content Creators Are Tackling The New Instagram Threads.

And Unraveling Meta Threads: What we learned from our first 30 days on the network.

Senate Committee Passes Bipartisan Bill to Help Improve the Federal Grant Application Process

Quick Sprout tells us What Matters To Google: Ranking Factors in 2023.

Bloomerang shares 4 Necessary Culture Shifts To Help You Navigate Change Management.

Al Iverson answers the question, Do email addresses die?

Think about Choosing Your AI Partner: A critical comparison of ChatGPT and Claude 2 for digital marketing.

And finally here’s What You Need to Know About Focused Attention.

Catch Up on Our Content from This Week…

• Addressing Fears and Desires in Your Nonprofit’s Messaging
• Balancing Mental Health in Nonprofit Marketing
• Curating Content: Why You Should Promote Other People’s Stuff

Nonprofit Communications Training for You…

The Annual All-Access Training Pass

You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass.

Learn more and get your All-Access Pass

Registration Is Open for the Following Events:

August 17: Jump Start Your Email Metrics Tracking

Learn More And Register

Learn More And Register

The post Mixed Links: News and Tips for Nonprofit Marketers – August 11, 2023 appeared first on Nonprofit Marketing Guide (NPMG).

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